Who it’s for:
- Product Managers and Entrepreneurs: Those involved in product development who want to create solutions that precisely meet customer needs.
- Startup Founders and Business Owners: Individuals launching new products or businesses, seeking a structured approach to build successful offerings.
Why read it:
- Learn the fundamentals of science-backed product creation to build impactful and customer-focused products.
- Master the Advanced Jobs To Be Done methodology to solve product challenges with proven algorithms and strategies.
- Gain practical tools and insights to transform ideas into successful products, from initial concept to strategic execution.